The University anticipates offering this degree contingent upon approval from the Southern Association of Colleges and Schools Commission on Colleges.
The School of Business seeks to prepare undergraduate students for careers in business, and nonprofit organizations and to provide students with the academic preparation necessary to undertake study in various graduate and professional degree programs. The department strives to instill Christian values in its students and to develop individuals who are committed to the ethical standards in business fostered by the Christian faith. Students completing the undergraduate business degree programs offered by the School of Business should:
- Possess a working knowledge of the core business subjects.
- Be prepared to pursue employment opportunities or graduate studies in business.
- Be able to apply Christian values in their vocational and personal lives.
STUDENT LEARNING OUTCOMES
- Students will be able to apply management and marketing principles to business situations.
- Students will be able to apply marketing concepts to specific applications in business.
- Students will be able to apply management principles to leadership situations.
- Students will analyze management and marketing problems and prescribe appropriate solutions.
- Students will demonstrate an ability to analyze and integrate data to make strategic management and marketing decisions.
- Students will analyze and interpret data for decision-making.
- Students will demonstrate an understanding of how to apply Christian ethical values to business decisions.
Courses
General Education Requirements - 42 hours
English 1301,1302, and three hours sophomore literature - 9 hours
Fine Arts (three hours from music, theatre, fine arts, art, or equivalent) - 3 hours
Christian Ministry 1301 and 1302 - 6 hours
History- 3 hours
Political Science 2305 - 3 hours
Social Science ECON- 3 hours
Physical Activity- KINE 1238 - 2 hours
Science (must be lab science) - 4 hours
Mathematics 1342 and three additional hours - 6 hours
Communication 1311 or 1315 - 3 hours
BBA Core (see below) - 30 hours
Major Area of Study Required from available Majors (see below) - 30 hours
Minor (optional, minimum of 18 hours if selected) - 18 hours
Electives (to total 120)
Total: Minimum one hundred twenty (120) semester hours
BBA Core Requirements:
Completion of thirty (30) semester hours
ACCT 2301 Principles of Financial Accounting
ACCT 2302 Principles of Managerial Accounting
BUAD 1305 Business Software Applications
BUAD 3327 Business Law
BUAD 3366 Business Research Methods
BUAD 3367 Business and Accounting Ethics
ECON 2302 Microeconomics
FINA 3344 Managerial Finance
MGMT 2350 Principles of Management
MKGT 2324 Principles of Marketing
Management/Marketing Requirements:
Completion of thirty (30) semester hours
BUAD 4352 Business Strategy (Capstone)
MGMT 3353 Human Resource Management
MGMT 4351 Organizational Behavior
MGMT 4356 Problems in Management
MKTG 3352 Consumer Behavior
MKTG 4321 Advertising
MKTG 4326 Marketing Strategy
Nine (9) semester hours from the following:
Upper Level Management (MGMT) courses
Upper Level Marketing (MKTG) courses
BUAD 3362 International Business
BUAD 4305 Entrepreneurship and Small Business