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About ETBU

Meet Mr. Dan Streety

"Going a little farther, He fell with His face to the ground and prayed, 'My Father, if it is possible, may this cup be taken from me. Yet not as I will, but as you will.'" Matthew 26:39

Dan Streety is the chair of the communication department and assistant professor in the School of Communication and Performing Arts at East Texas Baptist University. He started his career over 30 years ago in new business development, integrated marketing, new media, and brand-building. During that time he created award-winning work for leading CPG brands (including the entire Procter & Gamble portfolio consisting of Crest, Pantene, Iams and Swiffer) and other Fortune 500 companies like Starbucks, Pepsi, Frito Lay, Hallmark, Power Bar, Walmart, BMW, and others. He’s produced work in five countries, worked in London and Toronto and sat on two different global leadership teams. He’s received his MFA in visual narrative from the prestigious School of Visual Arts in New York. His focus is content creation from a “story-back” approach. At its core, all communication is a story and it’s about finding the right message at the right time to the right audience. Now he wants to pass that on to the next generation of creative thinkers.